Marshush, Widad (2025) THE MULTIMODALITY ANALYSIS IN THE THIS EARTH OF MANKIND NOVEL’S COVER INDONESIA AND ENGLISH EDITION. Skripsi thesis, Universitas Buddhi Dharma.
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Abstract
This research discusses multimodality in the novel This Earth of Mankind. The data used is from the cover of the Indonesian (1980) and English (1982) editions, examining the modes contained in the novel cover. The purpose of this study is to identify and analyze the meaning of the novel's cover. Additionally, it aims to find the differences between the Indonesian and English editions. The Indonesian edition of the novel is “Bumi Manusia”, and the English edition is This Earth of Mankind. The researcher analyzed the novel cover using Kress and Leeuwen's (2006) multimodality theory. Additionally, the research uses Systemic Functional Linguistics (SFL) to find the meaning and context of the novel cover. SFL has three metafunctions: ideational, interpersonal, and textual. The method used is descriptive qualitative by analyzing each element, meaning contained in the novel cover, and explaining the data. The analysis involves observation and analyzing each mode. The researcher found that the Indonesian edition utilizes strong linguistic such as text. Beside that, there is visual such as color, spatial, font, and font size. Meanwhile, the English edition utilizes strong visual such as color, spatial, font and symbol. Beside that, there is linguistic mode in author’s name and the title of the novel. It is reflecting cultural nuances and differing marketing strategies aimed at respective readers.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Uncontrolled Keywords: | Systemic Functional Linguistic, Metafunction, Multimodality |
| Subjects: | 400 Bahasa > 410 Linguistik 400 Bahasa > 410 Linguistik > 410.72 Riset Linguistik |
| Divisions: | Fakultas Sosial & Humaniora > Sastra Inggris |
| Depositing User: | Muhamad Kemal Prasetyo |
| Date Deposited: | 23 Jun 2026 06:59 |
| Last Modified: | 23 Jun 2026 06:59 |
| URI: | https://repositori.buddhidharma.ac.id//id/eprint/3347 |
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